Learn more about the Institute, our Certified Master Chefs®, and products that have received the Master Chefs’ Seal of Excellence.

January 16, 2023

Tyson’s Chairman’s Reserve Pork in supermarkets displaying the Master Chefs’ Seal of Excellence

Many of our foodservice clients’ products have also established a significant presence in the retail market, which prompted our initiative to commission a national consumer survey, revealing a substantial purchase influence for products displaying the Master Chefs Seal of Excellence. After being informed about the seal, 89% of consumers confirmed that it would substantially influence their purchase decisions as shown below.
January 16, 2023

The Master Chefs’ Institute partners with Chef’s Roll to offer comprehensive testing and effective marketing support

Many of our foodservice clients’ products have also established a significant presence in the retail market, which prompted our initiative to commission a national consumer survey, revealing a substantial purchase influence for products displaying the Master Chefs Seal of Excellence. After being informed about the seal, 89% of consumers confirmed that it would substantially influence their purchase decisions as shown below.
January 16, 2023

The Master Chefs’ Institute goes Retail

Many of our foodservice clients’ products have also established a significant presence in the retail market, which prompted our initiative to commission a national consumer survey, revealing a substantial purchase influence for products displaying the Master Chefs Seal of Excellence. After being informed about the seal, 89% of consumers confirmed that it would substantially influence their purchase decisions as shown below.
February 28, 2020
Lamb Weston

Lamb Weston products qualify for the Master Chefs’ Institute Seal of Excellence

Eagle, Idaho ( February 20, 2020 ) Lamb Weston announced that 53 potato fries products, have achieved performance ratings that qualified for the Master Chefs’ Institute Seal of Excellence. The 53 products were representative of five categories, branded: LW Private Reserve, LW Stealth Fries, LW Sweet Things, Lamb’s Supreme, and Lamb’s Seasoned.

Lamb Weston frozen potato products were submitted for testing against national competitors. Different lots of products were tested by the Certified Master Chefs independently unbranded, on 20 sensory attributes affecting taste, texture, aroma, and appearance. Lamb Weston fries also had higher combined scores for optimal levels of saltiness, crispiness, oiliness and uniformity.

Historically… approximately 20% of products tested by the Master Chefs’ Institute have earned the Seal of Excellence. “So it’s an honor having 53 of our products qualify. This rating really showcases our sustained commitment to product quality,” said Kim Cupelli, Vice President of Marketing, at Lamb Weston.